Borlänge, 18 February 2026

From Sacci to Sacci Pro – the same heritage, with a clearer focus

skog

The fast-growing carrying equipment company Sacci is taking the next step in its expansion by renaming its professional business Sacci Pro, while reserving the name Sacci for its upcoming consumer brand, planned for launch in 2026.

The updated brand structure is part of the group’s strategy to create a scalable platform aligned with its continued growth and international ambitions. The business will be brought together under the group name Sacci Group, with two clearly positioned brands addressing different target groups.

Sacci Pro – continued focus on professional users

Under the name Sacci Pro, the company continues to build on its heritage dating back to 1914, developing advanced carrying solutions for professional users in sectors such as defense, healthcare, rescue services, and industry.

The products are built for demanding environments where reliability is critical — giving emergency medical personnel, soldiers on the front line, and industrial operators the confidence and support they need to carry out what matters most.

A refined brand structure for the next phase of growth

The change marks a natural next step in the company’s development and creates greater clarity for customers, partners, and the market. By clearly differentiating its offering for professional and future consumer audiences, Sacci strengthens its position and lays the foundation for continued expansion both nationally and internationally.

We are developing the group with a long-term perspective. Our purpose — to equip the future with creative and performing humans — drives us forward and creates strong opportunities for the next phase of Sacci Group’s journey. We have only just begun building the group, but our ambition is clear: for all carriers on earth. The next step is expansion into the consumer market, with a launch planned for autumn 2026. In connection with this, it is natural to clearly distinguish our brands. Sacci Pro will represent our professional offering, while Sacci will represent our consumer offering,
Julia Haglöf, CEO, Sacci Group

Unchanged ownership – strengthened strategy

The new brand structure does not involve any changes in ownership or core values. Instead, it represents a strategic step to clarify the company’s offering and establish a scalable platform for continued innovation and growth.

Sacci makes strategic acquisition

Sacci is accelerating its growth under fourth-generation leadership through a strategic acquisition that strengthens expertise, capacity, and expansion into new verticals.

Borlänge, 15 April 2025